The Roots
Money Grows Where We Plant It. APTTMH.
All On Da Muscle
Home Grown Money was built in Bakersfield as a self-made venture rooted in local hustle and unshakeable self-belief. Started by Oohdaddy & Cali, the brand is "all on da muscle"—no outside investors, just pure persistence and community support.
"The plant built the roots. The culture carried the name. We aren't just a brand; we are a community staple transitioning from digital identity into a physical reality."
Represented by brand ambassador Asia the MF Dime, HGM has evolved from a Bakersfield-based digital brand into a community presence that bridges streetwear, art, and local industry. Whether it's our interactive "Puff & Paint" brunches at 130 E. 21st St or our new storefront on Wake & Bake Blvd (210 Goodman St), we are deeply intertwined with the city we call home.
Our positive impact on Bakersfield youth and local culture has even caught the attention of 23ABC News, highlighting our commitment to more than just commerce—it's about building a legacy.
The Hustle Path
The First Seed
Started as a digital brand for branding purposes, planting the seeds of the Money Tree.
Puff & Paint
Launched community events at 130 E. 21st St, merging art and local culture into social brunches.
23ABC Recognition
Highlighted by local news for our positive impact on the community and commitment to the hustle.
Wake & Bake Blvd
Opened our 210 Goodman St location, cementing Home Grown Money as a physical staple on Bakersfield's map.
Tap Into the Source
Browse premium streetwear or enter the Bakersfield delivery menu. All praises to the most high.